15/04/2025

Oilily-header

Luxury magnetic boxes for Oilily: Colorful customization

Oilily, the iconic Dutch brand that has been known since 1963 for its cheerful colors, playful prints, and high-quality products, has grown from a children's label into an international lifestyle brand. Today, the collection ranges from clothing and accessories to perfume and cosmetics. 

For the launch of their latest cosmetics collection — including bath & shower gel and perfume — Oilily was looking for luxury packaging that would fully reflect the brand’s image and quality. The assignment: printed magnetic boxes with custom-made inlays to perfectly showcase the products. 

We had the opportunity to realize this colorful project and delivered 5,600 luxury magnetic boxes from stock within just one and a half weeks, all fully printed. In addition, we produced three different cardboard inlays, specially designed to present the products stylishly and securely.

What made this project unique was the combination of speed, customization, proactive advice, and precise execution. Thanks to our short communication lines and production capacity, we were the only company able to meet both the quality standards and the tight deadline. 

The inlays were fully developed and produced in-house. This allowed us to guarantee that each product fit perfectly and was neatly positioned in the packaging — achieving a perfect balance between functionality and presentation. 

The end result? A high-quality, practical, and brand-enhancing packaging solution, delivered right on time for the launch. 

We are proud of the trust that Oilily placed in us and look back on a successful collaboration where quality, flexibility, and speed came together seamlessly.